Paul Mitchell® Spokesperson Eloise DeJoria Eloise DeJoria travels the world as an actress, wife, mother of three, model and spokesperson for John Paul Mitchell Systems® hair care line. As woman in her late-forties health and exercise are important for her busy lifestyle and Eloise inspires women of all ethnic groups and backgrounds to look and feel their best.

Fit at 40+™ is one of Eloise's many efforts to bring health, fitness and beauty to today's modern woman while understanding the challenges they face.

Her acting credits include roles in such films as Songwriter, Dangerous Love, Troop Beverly Hills, Weekend at Bernie's, The Big Tease, April's Shower, and the 2004 film, Grand Champion with Julia and Emma Roberts.

Eloise DeJoria, Sharing Success Through Charity Along with her passion for health and fitness, Eloise has a passion for philanthropic and charitable activities that include the Palmer Drug Abuse Program and Austin Family House. She also loves joining her husband, John Paul DeJoria, in extensive philanthropic endeavors carried out by John Paul Mitchell Systems®.

Eloise firmly shares John Paul's motto—"Success unshared is failure."